Muslim Hands
Driving Digital Donations with Umbraco for Leading UK Charity
Deliverables:
• Umbraco Development • Third-Party Integrations • Legacy System Modernisation •
Muslim Hands, one of the UK’s leading charities, needed a bespoke donation system to support multiple websites, languages, and international projects. The challenge was integrating this system with their existing Umbraco CMS and a newly built custom CRM, all within a tight 10-week timeline, just in time for Ramadan, the charity’s busiest donation period.
The Need for Simplified Donation Workflows
Key challenges faced:
Complex Donation Process: Donations had to be flexible, allowing contributions to various projects across 50 countries, each with specific restrictions.
Multi-Currency and Multi-Language Support: The donation system must support multiple currencies and languages across different websites.
Tight Timeline: With Ramadan approaching, the system had to be live within ten weeks.
Seamless CRM Integration: The system needed full integration with a custom CRM to ensure the accurate processing of donations.
Flexible Payment Options: The system had to accommodate one-off and recurring donations via various payment providers.
Making Donating Dynamic using Umbraco
What we did:
Cogworks developed a robust donation system using Umbraco, which was integrated with AJAX and a custom CRM.
Advanced Donation Tool: We integrated a flexible, skinnable tool with Muslim Hands' Umbraco CMS so that donors can select general or specific projects, like "Olive Trees in Palestine." A web service-based logic layer managed real-time availability.
Dynamic User Interface with AJAX: A user-friendly, real-time interface simplifies donation.
Quick Donate Feature: A "Quick Donate" tool allowed direct donations from project or article pages, streamlining the user experience.
Seamless CRM Integration: The system was fully integrated with the custom CRM to ensure accurate donation processing and management.
Multi-Currency and Multi-Language Support: The tool supported global donations in various currencies and languages.
The Impact of a Scalable Donation System
Results:
The donation system was successfully launched on time for Ramadan, resulting in a +19% increase in donations. Key outcomes included:
Seamless Donation Experience: A user-friendly process for one-off and recurring donations across global projects.
Improved Engagement: The dynamic interface enhanced donor satisfaction, driving more contributions.
High Performance: The system handled large donation volumes during Ramadan.
Efficient Integration: The CRM and payment integration improved operational efficiency for Muslim Hands.
Supporting A Global Mission with One CMS
Cogworks delivered a flexible and efficient donation system for Muslim Hands using Umbraco CMS, meeting the tight deadline for Ramadan. The system improved donor engagement and operational efficiency, supporting the charity's mission across 50 countries.
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